Merchandising
Creating impact, educating consumers and maximizing shelf turns at point-of-sale. Your goal is to create impact and maximize turns at shelf level. Packaging design, color choice, pricing, rebating, in-store location, planograms and retail promotions are all part of this on- and off-shelf experience.
Promotions and Incentives
Maintaining relationships, encouraging purchases, and stimulating demand. With thousands of products competing for limited shelf space at retail and limited budgets in wholesale channels, promotional efforts help you maintain relationships and encourage purchases by your target audience. Capitalizing on promotional partnerships, sweepstakes, incentive programs and special offers, R solutions will develop creative ways for you to stimulate demand.
Marketing
Whether it’s to help develop brand awareness, retain a client’s current customer base or to cement relationships with customers and suppliers… R solutions develops effective marketing communication strategies that define the business’s plan for product information dissemination and brand awareness.
Our plans include:
- Brand Guidelines
- Product Name Development
- Logo and Identity Development
- Marketing Deliverables
- Budgets and Timeline
Our focus is on you.
R solutions specializes in merchandising, sales promotions, incentives, brand awareness and local store marketing for the mass merchant, grocery, specialty retail, healthcare, home center and wholesale distribution channels. With your goals guiding our concept and strategy development, we will create and execute customized programs designed to drive store traffic, increase product turns or create customer incentives.
Our value is in our experience
As a leader in category management, we have developed a solid understanding of the dynamics governing the manufacturer-retailer-consumer relationship and the trends affecting product selection and purchase. Our clients benefit from the experience of a specialized and highly knowledgeable marketing team, driven to turn objectives into realities.
Our promise is a solution.
From brand support to point-of-sale materials, you can expect quality work performed by an experienced staff with measurable results…all within a comfortable budget. That’s R solutions.